This story is from July 5, 2006

Cricket's loss, football's gain

Cricket has taken a back seat, specially during the ongoing FIFA matches.
Cricket's loss, football's gain
Cricket has taken a back seat, specially during the ongoing FIFA matches.
Cricket, which had been the undisputed king of sports in India all these years, has taken a back seat, specially during the ongoing FIFA matches.
So much so, that as Siddhartha Mukherjee, director communications of a media research company, reveals, "In the metros, the viewership for soccer is three times more than cricket right now."
What's led cricket to take such a beating? Is it to do with the recent controversies, high pressure and expectations and even the cricket board playing with the morale and confidence of the players?
While former cricketer Kapil Dev thinks it's the media that's been giving a lot of attention to football that has generated so much of interest in the game, his contemporary Madan Lal too feels that "since football is big across the world these days, people in our country too have become equally interested."
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